Performance Metrics Overview
Performance metrics do not take into account any data that was accrued prior to install of Inveterate on your store.
Performance Metrics are organized into two sections, Revenue and Customers.
Use the guide below to get a firm understanding of all the metrics available to you within the Inveterate Performance dashboard.
METRIC NAME | METRIC DESCRIPTION |
---|---|
Recurring Revenue | Total revenue earned from membership fees. |
Net Membership Revenue | The total revenue generated from member's purchases, minus the cost of the recurring membership fee. |
Total Member Revenue | The total revenue generated by members. It includes the cost of memberships plus all product purchases. |
Quick Ratio | Quick Ratio compares revenue inflow versus outflow (i.e. new revenue vs. churned revenue). |
Revenue Churn Rate | The percentage of membership fees up for renewal that have been lost or non-renewed. |
METRIC NAME | METRIC DESCRIPTION |
---|---|
Active Members | The total number of customers with an active membership. |
Member Churn Rate | The percentage of customers that canceled or non-renewed their membership. |
Churned Members | The total number of customers that canceled or non-renewed their membership. |
New Members | The total number of customers that signed up a membership in the selected date range. |
Membership Length | The average length of time that members have been active. |
Reactivated Members | The number of churned members that rejoined the program. |
Last modified 7mo ago